The Call with chatgpt advice. FRANCHISE OWNER NAME Topeka KS Friday 1.23.2026

FRAN= CHISE OWNER NAME, hello. My name is Timothy Owens, and I own a business. And for = the past 14 years, I've worked with Hilton Worldwide, and I've helped them They= 're admin professionals, they're secretaries, they're executive assistants to w= ork better, faster, more efficiently. And I've created a program and I think it= 'll help you, if you like it, make more money when you're placing admin professionals, people in an office environment. Do you place many people in= an office environment? Are you a light industry?

FRAN= CHISE OWNER NAME

We d= o a fair amount of both, not a huge number, but that's a good portion of it, yeah.

Oh, = can I ask you a question about, because I'm just curio= us, I know there's, do you guys have territories? And here's my question, it's a little bit off target for the moment. Let's say you meet a guy at a baseball game and he says, oh boy, howdy, I'd love to work with you. And he wants to= do 20 admin professionals, but he's in a different state. Are you allowed to <= span class=3DGramE>service him or I'm just actually curious. Are you allo= wed to service him or you have to turn it over to somebody else?

FRAN= CHISE OWNER NAME

Sure= . No, we are a franchise organization. Our territories are defined and that's that w= ould be turned over to the office in that territory. There are some exceptions, = some finer details and things, but not worth going into. Essentially, the busine= sses is in a captured terr= itory.

Okay= , that makes sense. Well, so in any event, like I said, I've worked for Hilton for= 14 years, and this is what my program can do. Do you have a moment?=

Spea= ker 4

A li= ttle bit, sure.

Okay= , so this is what happens, and I speak from experience. Your company, another company, or franchise will send over an admin professional, and things seem= to go great. And then all of a sudden= , you get a phone call, and the contract is being cancele= d, the admin contract. They're like, listen, that's not working out. This pers= on isn't what we thought they were going to be. And you're shocked because you didn't know anything about it. You're stunned. You try to call them back and they say, listen, you know, they just won't return your phone call. And the reason why that happens is this. You've trained your pe= rson, they've got a great resume, they interview well, they've got super work experience. But what happens is this, when they're at a client, and the cli= ent asks them to do something in Excel or in Word, they can't recall exactly ho= w to do it. And none of us can. So what I've created = is a program where they can go to my website, they can do a quick search, they w= atch a 60 to 90 second video, and then they know exactly how to do what the clie= nt wants. Does that make sense? Sure. Is this something that you maybe would l= ike to take a look at, like a free demonstration som= etime?

FRAN= CHISE OWNER NAME

I'm = not sure it's something that we'd be all that interested in. I mean, I get what you'= re saying, but it's not a huge demand that comes up. We do have our own traini= ng platforms and things, and it doesn't, I don't really feel like we have a ga= p in that area right now.

Okay= , it's not training. And I do understand you've got your own training platform. I don't want to sell you any training. But whether they're trained or not, ev= en I, I've been working with Word Excel for 20 years. I can't recall how to do some stuff. And the true benefit to you is if you get your employees to use this, you can bill an extremely high amount because all= of your local vendors are going to say, wow, he sent us great people. This is = the place to go to. They always know what they're doing. And you can increase y= our market share. Can we set up a free demonstration for next week or something like that? I mean, it's free and you give me 5 minutes, I'll keep it short = and sweet. And you might say, you know what? Yeah, this is cool. Or I'll be rea= dy in three months for this. What do you think?

FRAN= CHISE OWNER NAME

Sure= , yeah. I don't mind setting something up for next week. We can take a look at it. If you want to send me some times<= /span>, I've got some times available. I can do that.

Okay= . Okay. What's your schedule for next week? You tell me and I'm going to work around you.

FRAN= CHISE OWNER NAME

Sure= . Well, busier than I thought, but Tuesday morning is fairly op= en. Anytime 10 to noon is probably the best bet.

Okay= , that's Tuesday. And that is the, let's see, that's me, the 28th.=

FRAN= CHISE OWNER NAME

27th= .

27th= . And I'm in Los Angeles and you're on the, are you central?

FRAN= CHISE OWNER NAME

Cent= ral, correct.

Okay= , so you said, I'm sorry, the time again was 10 o'clock in the morning.

FRAN= CHISE OWNER NAME

Yeah, anytime in that late morning window, 10 to 12. So it's probably 8 to 10 for you.

Yeah= , let's do this. Let's do 10 o'clock your time. I will give you a call and I'll fig= ure out what that time that is for me. And by the way, between now and then, if you want to read a little bit a= bout this, the website I have explains it in great detail, actually. It's called recallproblem.com. Okay. It's got a letter of recommendation from Hilton, for the past 12 years. It's got a few letters of recommendation. I think you'll be impressed. I'm not just some guy coming around saying, hey, buy this from me. So let's do this. I'll call you Tuesday, the 27th, 10 A.m. your time. We'll do quick 5,= 10 minutes at the most, and then we can see if we want to go from there. How's that?

FRAN= CHISE OWNER NAME

Soun= ds good to me.

Can = I give you my phone number in case you need to cancel for any reason?

FRAN= CHISE OWNER NAME

Sure= .

Okay= . My number is area code 424, 366, and then 4754.

FRAN= CHISE OWNER NAME

Got = it.

Grea= t.

FRAN= CHISE OWNER NAME

We'l= l talk to you on Tuesday.

Than= k you. Thank you so much. And if you've got a chance, take a l= ook at that website and I appreciate your time and we'll talk next week.

Spea= ker 5

Soun= ds good.

Okay= . Thank you, FRANCHISE OWNER NAME. Bye now. Wow! Holy ****! I...<= /p>

My question to chatgpt

you a= re a sales guru. give me advice on this phone sales call. wh= ere did i do well? how c= ould i have done better? what c= ould i have not said? i need advice. FRANCHISE OWNER NAME is the person i am calling. He is= the franchise owner. My goal is to get the franchise owner to allow me to give = them a demo. here is the phone call transcribed.

Chatgpt advice

Alri= ght�coach hat on. I�m going to be straight with you, because this was better than = you think, and the places it broke down are fixable, not fatal.=

You = got the meeting. That alone means the ca= ll worked.
Now let�s sharpen it so you get easier yeses, faster momentum, and l= ess resistance next time.

The Big Picture (Before the Line-by-Line)

O= utcome: ✅ Demo booked
Difficulty: Franchise owner, cold call, mild skepticism
Reality: You recovered from an objection and still closed
Truth: You talked too much early, but your problem framing= landed

This= was a B- / B call that can become an A+ call with tightening.<= /span>

Where You Did Well (Don�t Skip This)

1= . You Got Past the Gatekeeper Cleanly

Polite
Direct
No rambling
No gimmicks

That= matters more than people admit.

2. You Established Real Credibility

�For= the past 14 years, I�ve worked with Hilton Worldwide��

That= �s not fluff. That�s authority.
FRANCHISE OWNER NAME stayed on the phone because of that.=

O= ne tweak (I�ll show you later): shorten= it.

3. You Diagnosed a REAL Franchise Pain

This= part was strong conceptually:

�Eve= rything looks fine� then the contract gets canceled� you�re shocked��

That= is emotionally accurate for a franchise owner.

You = weren�t pitching features.
You were describing a loss event.

That= �s good selling.

4. You Recovered After a Direct Objection

FRAN= CHISE OWNER NAME said:

�I d= on�t really feel like we have a gap.�

Most= people fold here.

You = didn�t.

You reframed:

Not training
Recall under pressure=
Reputation + billing rates=

T= hat recovery is why you got the meeting.

5. You Closed Clearly and Specifically

Day
Time
Time zone
Duration=
Next step

No a= mbiguity =3D professional.

Where You Hurt Yourself (This Is the Gold)

Now = the tightening.

1. You Opened Too Long and Too Broad

Your opening:

�I o= wn a business� 14 years� Hilton� admin professionals� created a program� make mo= re money��

This= is way too much before FRANCHISE OWNER NAME gives you permission.

W= hy this matters

Earl= y in a cold call, the brain is asking only one question:

�= Why should I keep listening?�

Not:=

What�s the solution?<= /o:p>
How impressive are you?
What�s the mechanism?=

B= etter opening (use this verbatim)

�FRA= NCHISE OWNER NAME, this is Tim Owens. I work with staffing franchise owners on one specific issue�admin placements that look fine at first and then quietly get canceled weeks later. I was hoping to ask you one quick question to see if = this is even relevant.�

Now = FRANCHISE OWNER NAME is leaning forward, not bracing.

2. The Territory Question Was a Detour

This= part:

�Do = you guys have territories? Baseball game scenario��

This= cost you momentum.

It d= idn�t:

Advance the sale
Increase curiosity
Increase urgency

FRAN= CHISE OWNER NAME answered politely�but mentally you took him off the problem a= nd into operations.

R= ule

If it doesn�t:

Increase pain
Increase curiosity
Increase authority

👉= ; Cut it.

3. You Explained the Solution Too Early

You = said:

�So what I�ve created is a program where they go to my website��

This happened before FRANCHISE OWNER NAME fully agreed the problem hurts.=

That= �s why he pushed back with:

�We = already have training.�

Clas= sic response when the buyer thinks:

�= You�re selling a thing.�

W= hat you want instead

Stay= in the problem longer.

Exam= ple:

�Whe= n that hesitation happens in front of the client, it doesn�t register as �they for= got Excel.� It registers as �this agency sent us the wrong person.� That�s usua= lly when contracts quietly die.�

Let = him nod before you explain anything.

4. You Defended Too Hard After �We Have Training�

This= line hurt you slightly:

�I d= on�t want to sell you any training.�

That= sounds defensive�even though you�re right.

B= etter response

Calm, grounded, confident:

�Tha= t makes sense�and most franchises do. What I�ve seen is the loss doesn�t happen bec= ause people weren�t trained. It happens because recall fails at the exact moment= the client is watching.�

No a= rgument. No contrast. Just reality.

5. You Over-Justified at the End

This= part:

�I�m= not just some guy coming around��

You = don�t need this.
It weakens your authority after you already won<= /span>.

When= someone says yes, stop selling.

What You Should NOT Have Said (Hard Truth)

❌ �I think it�ll help you m= ake more money�

Sounds generic and seller-centric

❌ Long explanations before permission
❌ �It�s free� multiple time= s

Free is not the value�the= insight is

Why You Actually WON This Call

Here= �s the truth most sales trainers won�t tell you:

FRAN= CHISE OWNER NAME said yes because you named a problem he recognizes but doesn�t track.

You�= re not selling software.
You�re selling:

Reputation protection=
Fewer silent cancellations=
Confidence at the client s= ite

That= �s why he agreed to �take a look� even after saying no.

Your Upgraded Call Structure (Use This)

1. Permission

�Can= I ask you one quick question to see if this is relevant?�

2. Problem

�Do = admin placements ever look fine initially�and then quietly get canceled weeks lat= er?�

3. Reframe

�That usually isn�t a skills issue. It�s recall under pressure.�

4= . Tease

�I b= uilt something specifically for that moment.�

5= . Close

�If = I showed you in 5 minutes, would that be worth a look?�

Final Coaching Verdict

You earned the meet= ing
Your instincts are right
Your experience shows=
You just need less explaining and more control=

If y= ou want, next step I can:

Rewrite your exact 30-s= econd opening
Script a clean objection response
Tighten your demo setup= email
Or role-play FRANCHISE OWN= ER NAME pushing back harder

You�= re closer than you think.

My questions to chatgpt

Rewrite your exact 30-second opening

Script a clean objection response

Tighten your demo setup email

Or role-play FRANCHISE OWNER NAME pushing back harder

Chatgpt answer

Good � this is exactly the right instinct. I�ll give you all four, clean, tight, and usable a= s-is. No fluff. No theory. This is operator-level sales work.

1. Your Exact 30-Second Opening (Memorize This)

This is designed for a franchise owner, cold call, zero rapport, low patience.
**�FRANCHISE OWNER NAME, this is Tim Owens. I work specifically with staffing franchise owners on one issue: administrative placements that look fine at first � and then quietly g= et canceled weeks later.
I�m not calling to sell you training. I just wanted to ask one quick question to see if this problem even exists in your world.
Do admin placements ever start smoothly, and = then later the client decides, �This isn�t what we expected�?�**=
Why this works<= span style=3D'font-size:16.0pt;line-height:115%'>

Short
Owner-centric
Problem first
Permission-based
No credentials dump (yet)<= o:p>

If he says anything other than a hard no, you proceed.

2. Objection Response (When He Says �We Already Have Training�)

This is the exact moment most people lose control. Here�s how you keep it.

F= RANCHISE OWNER NAME:

�We already have training platforms and I don�t really see a gap.�

Y= ou (calm, grounded, no defensiveness):

**�That makes sense � most franchises do. What I�ve seen is the loss doesn�t happen because people weren�t trained. It happens because recall fails at the exact moment the client is watchin= g.

When that happens, the client doesn�t think �= they forgot Excel.� They think �this agency sent us the wrong person.�=

That�s the moment I built this for.�**

Then stop.
Let the silence work.

If he pushes again:

�I�m not asking you to rep= lace anything you�re doing. I�m just asking for five minutes to show you wh= at happens after training stops helping.�

No arguing. No defending. No features.

3 EMAIL CONFIRMING MEETING (Use This Exactly)

Hi FRANCHISE OWNER NAME,

Thanks again for taking the time to speak with me.

As discussed, this will be a very short (5�10 minute) walkthrough focused on one specific moment that impacts staffing agencies a= nd franchise owners:

What happens when an administrative professional hesitate= s in Microsoft Word or Excel while a client is watching � even though they were properly trained.

This is not a training platform and does not replace anyt= hing you currently use. It is designed for recall under real-world pressure, at the exact moment performance is judged.

Our call:
Tuesday, January 27
10:00 AM Central Time

If you�d like to review some background beforehand, you c= an visit:
recallproblem.com

I�ll keep this brief and practical, and we�ll decide toge= ther whether it�s worth going further.

Best regards,
Tim Owens
424-366-4754

Why this email works

Reinforces positioning

Reduces fear

Frames the demo as diagnos= tic, not salesy

Signals confidence

4. Role-Play: FRANCHISE OWNER NAME Pushes Back HARDER

Let�s pressure-test you.

F= RANCHISE OWNER NAME:

�Tim, honestly, this just doesn�t feel like a= big enough problem for us to spend time on.�

Y= ou (this is the money answer):

**�That�s fair � and most owners feel that way because the loss doesn�t show up as a complaint.

It shows up as refunded hours, a canceled contract, or a client that quietly stops calling.
I�m not asking you to assume it�s a problem. = I�m just asking for five minutes to see whether it�s happening without bei= ng visible.�**

If he says:

F= RANCHISE OWNER NAME:

�We�re pretty happy with how things are going= .�

You:

�That�s exactly when this matters most. This isn�t about fixing something broken � it�s about protecting what�s already working from silent eros= ion.�

Then pause.

F= inal Coaching Truth (Listen Closely)

You do not lose deals because:

You lack credibility<= /o:p>

Your solution isn�t strong=

Franchise owners don�t car= e

You lose deals when:

You explain too early=

You defend instead of fram= ing

You talk when silence would close

Your job on the call is not to convince.

Your job is to:

Name the invisible loss

Make it feel familiar=

Earn five minutes

You are already doing 70% of this right.
Now it�s about discipline and restraint.

If you want next:

I can script your first= 90 seconds of the demo

Or write a one-slide ow= ner visual you can screenshare

Or drill objection handling until it�s automatic

Say the word.

My questions to chatgpt

I can script your first 90 seconds of the dem= o

Or write a one-slide owner visual you can screenshare

Or drill objection handling until it�s automa= tic

Chatgpt answer

Good= . We�ll do all three�tight, practical, and built for a skeptical franchise owner. This is how you turn the demo into inevitability.<= /p>

1.DEMO: FIRST 90 SECONDS

�Your First 90 Seconds of the D= emo (Scripted Word-for-Word)

G= oal of the first 90 seconds:
Not to impress.
Not to explain features.
To make FRANCHISE OWNER NAME say (silently): �Oh� this is about us.�=

0= :00�0:15 | Frame the Moment

�FRA= NCHISE OWNER NAME, before I show you anything, let me set context so this doesn�t = turn into a software demo.
This is about one moment � the moment an admin professional is sitting at a client�s desk and the client asks for something = in Word or Excel.�

(Sto= p. Let that land.)

0= :15�0:35 | Name the Invisible Failure

�At = that moment, the admin doesn�t think, �I was never trained.�
They think, �I know I�ve done this before � I just can�t remember the steps right now.��

Paus= e.

�And= while they hesitate, the client is watching.�

0= :35�0:55 | Reframe the Loss

�Whe= n that happens, the client doesn�t conclude, �This person forgot Excel.�
They conclude, �This agency sent us the wrong person.��
Paus= e again.

�That conclusion is where refunded hours, canceled contracts, and quiet churn beg= in.�

0= :55�1:30 | Position the Solution (Without Explaining It)

�Eve= rything I�m about to show you exists only for that moment � not training, not onboarding, not education.
It�s a recall system used at the desk, under pressure, without the client realizing help was used.�

T= hen you say:

�Let= me show you what that looks like in real time.�

Now = you click once.
No more talking.

2. One-Slide Owner Visual (Screenshare This)

This= slide should feel uncomfortably accurate.

T= ITLE (Top Center)

W= here Administrative Placements Actually Fail

L= EFT SIDE (What Owners Assume)

Training completed

Resume reviewed=

Interview successful<= /o:p>

Placement started smoothly=

(= Looks solid on paper)

R= IGHT SIDE (What Actually Happens)

Real task appears in Word = or Excel

Admin hesitates=

They guess, Google, or sta= ll

Client observes uncertaint= y

B= OTTOM (Bold � This Is the Knife)

T= he client does not think:
�They forgot Excel.�

T= he client thinks:=
�This agency sent us someone who can�t do the job.�

F= INAL LINE (Small but deadly)

N= othing went wrong that day.
The loss was locked in the moment recall was assumed instead of supporte= d.

Then= you stop talking.

If F= RANCHISE OWNER NAME leans back or nods � you�re in.

3. Objection Handling Drill (Automatic Responses)

Thes= e are muscle-memory answers. No thinking. No emotion.

O= bjection: �This doesn�t feel like a big issue for us.�

�Tha= t makes sense � it usually doesn�t feel big because it doesn�t show up as a complai= nt.
It shows up as a client that simply doesn�t call back.�

O= bjection: �We already do training.�

�Rig= ht � and training works before the placement starts.
This exists for the moment training stops helping.�

O= bjection: �Our clients haven�t complained.�

�Tha= t�s actually the pattern.
Clients almost never complain � they just quietly replace the agency.�=

O= bjection: �We don�t place that many admins.�

�Tha= t�s exactly why protecting each placement matters more.
One visible failure has an outsized impact in a local market.�

O= bjection: �Send me info.�

�Hap= py to � but the reason people find this useful is seeing the moment it�s used.
Can we spend five minutes so the information act= ually has context?�

T= he Rule You Must Follow From Now On

A= fter this point in the demo:

If FRANCHISE OWNER NAME ta= lks → you listen

If FRANCHISE OWNER NAME no= ds → you stop

If FRANCHISE OWNER NAME pu= shes → you reframe, not explain

You = never add features to overcome resistance.

F= inal Coaching Truth

You = are not selling:

Videos
Training=

A platform

You = are selling reputation insurance for franchise owners.

Once= you internalize that, your tone changes � and owners feel it.=

If y= ou want next:

I can script the last 60 seconds that closes the demo

Or build a franchise-ow= ner ROI sentence you can repeat verbatim

Or run a live mock demo= where I interrupt you like a real owner

Your= move.

I can script the last 60 seconds that closes = the demo

Or build a franchise-owner ROI sentence you c= an repeat verbatim

Or run a live mock demo where I interrupt you= like a real owner

Good= . We�re going to finish the deal, anchor ROI, and pressure-test you. This is= the part that separates interesting demos from decisions.

I�ll= give you all three, and I want you to treat these as non-negotiable mechanics, not suggestions.

1= . The Last 60 Seconds That CLOSE the Demo (Scripted)

G= oal:
Not to �ask what they think.�
Not to invite analysis.
To force a binary decision without pressure.

M= inute 14:00�14:30 | Stop the Demo Yourself

�FRA= NCHISE OWNER NAME, I�m going to stop here � because if this hasn�t already clicked, showing you more won�t change that.�

(Tha= t line alone positions you as confident, not needy.)

1= 4:30�14:50 | Name the Exact Use Case

�Thi= s would be used only when an admin is already placed, already trusted, and suddenly asked to do something specific in Word or Excel � while the client is watching.�

Paus= e.

1= 4:50�15:20 | Frame the Decision

�So the real question isn�t whether this is a nice tool= .
The question is whether protecting your admin placements after they star= t is worth solving deliberately � or left to chance.�

Paus= e again.

1= 5:20�15:60 | Close Without Asking for Permission

�= Based on what you�ve seen, does this feel like something worth testing with a small group � or is this not a priority for you right now?�

Then= stop talking.

⚠&= #65039; Do NOT say:<= /span>

�What do you think?�<= /o:p>

�Any thoughts?�=

�Would you like to move forward?�

Thos= e reopen the sale.

2= . The Franchise-Owner ROI Sentence (Repeat Verbatim)

This= is the one sentence you repeat in calls, demos, emails, and follow-ups.=

Memo= rize it.

�= If this prevents even one admin contract cancellation per year, it pays for itself = many times over � and everything beyond that is margin and reputation protection= .�

If t= hey ask for numbers, you add one line only:

�Mos= t owners don�t realize the loss until the client is already gone.�=

Then= stop.

Do <= b>not build spreadsheets.
Do not over-justify.
Owners think in events, not models.

3= . Live Mock Demo � I Interrupt You Like a Real Owner

Read= this slowly and answer out loud when you practice.

F= RANCHISE OWNER NAME (interrupts early):

�Tim= , I get the idea. Honestly, this feels like overkill.�

Y= ou (calm, no flinch):

�Tha= t makes sense � it feels that way because the failure isn�t loud.
It�s quiet, delayed, and usually blamed on something else.�

(The= n you continue. No apology.)

F= RANCHISE OWNER NAME (skeptical):

�But= my admins should already know this stuff.�

You:

�The= y do � until they�re asked to do it under pressure, in front of a client, without warning.�

Paus= e.

�Tha= t�s the only moment this exists for.�

F= RANCHISE OWNER NAME (control test):

�How= often would they even use this?�

Y= ou (this is key):<= /o:p>

�Ide= ally? Not often.
The value isn�t usage volume � it�s certainty when the moment shows up.�

F= RANCHISE OWNER NAME (money objection):

�Thi= s just feels like another cost.�

You:

�It = is � in the same way insurance is.
You don�t buy it hoping to use it. You buy it because the cost of not havin= g it is unpredictable.�

F= RANCHISE OWNER NAME (escape attempt):

�Let= me think about it.�

Y= ou (no chase):

�Of = course.
Before you do � is your hesitation about relevance, timing, or trust?�=

Then= stop.

You = only solve one objection.
Never all three.

T= he Rule That Will Make You Dangerous

From= this point forward:

❌ You do not convinc= e

❌ You do not explain= more

❌ You do not fill si= lence

You = frame, then pause.

Owne= rs decide when they feel:

�Thi= s person understands my business � and isn�t chasing me.�

You = are already 80% there.
This last 20% is discipline.

I= f you want the final layer:

A 2-sentence follow-up = email after the demo

A pilot framing that fe= els risk-free but serious

Or a franchise-owner cl= ose that leads to a paid test

Say = which one � and we�ll lock it in.

A 2-sentence follow-up email after the demo

A pilot framing that feels risk-free but seri= ous

Or a franchise-owner close that leads to a pa= id test

Perfect. These are the conversion levers. I�ll give you all three, clean and executable, with no fluff= .

1= . The 2-Sentence Follow-Up Email (After the Demo)

Send this within 30�60 minutes of the = demo ending. Not later. Timing matters.

FRANCHISE OWNER NAME,

Thanks again for taking the time today. Based= on what we discussed, the only real question is whether protecting admin placements after they start is something you want to test deliberately�or leave to chance.

Let me know which direction feels right.
Tim

W= hy this works

No recap=

No selling

Forces a decision

Signals confidence and res= traint

If he replies at all, you�re in control.=

2= . Pilot Framing: Risk-Free but Serious (Use This Verbally)

This is how you propose a pilot without cheapening it.

Say it exactly like this:

�FRANCHISE OWNER NAME, the= way most owners test this is very small and very controlled.
We pick a handful of active admin placements � not new hires � and give them access strictly for real client work.
No rollout, no training sessions, no disruption.�

Pause.

Then:

�If it doesn�t prevent hesitation or protect confidence at the client site, you shut it down.=
If it does, you�ll see it immediately � not in reports, but in how placements hold.�

Pause again.

Then anchor seriousness:
�This isn�t a trial to �pl= ay with.� It�s a test to see whether one silent cancellation is avoided.�=

That line separates you from SaaS noise.=

3= . The Franchise-Owner Close That Leads to a PAID Test

This is where most people chicken out. You wo= n�t.

S= tep 1: Frame the Choice (Not the Price)

�There are really only two logical ways owners move forward from here.�

Pause.

S= tep 2: Present the Two Options

�Option one is we don�t do anything, and admin recall under pressure stays unmanaged � which may = be fine.
Option two is we run a small paid pilot so = this is taken seriously and used only in real client situations.�

Pause.

S= tep 3: Anchor the Paid Test (Clean and Calm)

�Most owners choose a smal= l paid pilot because it creates focus and accountability � and it tells me you want a real answer, not a demo memory.�

Pause.

S= tep 4: Close Without Pressure

�Which option fits how you prefer to operate?�

Stop talking.

⚠️ Important:
Do not say:

�It�s not expensive�<= /o:p>

�It�s low cost�=

�It�s just a little bit�

Those weaken trust.

I= f He Pushes Back on Paying (Use This Once)

�That�s fair. The only rea= son I don�t do unpaid pilots is because this only works when it�s treated as operational infrastructure, not optional software.= �

Then stop.

If he still resists, you do not chase.=
You let him self-select out.

F= inal Coaching Truth (This Is the Line to Remember)

You are not asking franchise owners to:<= /o:p>

Buy training

Try software

Learn something new

You are asking them to:

Decide whether silent plac= ement failure is acceptable risk.

Once framed that way, paid pilots feel reasonable, not aggressive.

Y= our Next Move

If you want, next I can:

Write the exact pricing language that doesn�t trigger pushback

Script a post-pilot dec= ision call

Or help you design a on= e-page �Owner Test Plan� PDF you can screen-share

Say which one � and we�ll finish this properl= y.

Write the exact pricing language that doesn�t trigger pushback

Script a post-pilot decision call<= /h2>
Or help you design a one-page �Owner Test = Plan� PDF you can screen-share

Good= . This is the last mile�where deals either drift or convert cleanly. I�ll g= ive you all three, built to avoid price friction, force a deci= sion, and keep authority.

1= . Exact Pricing Language That Does Not Trigger Pushback

You = do not lead with numbers.
You lead with structure and intent, then state price once and stop.

S= ay this verbatim:

�= FRANCHISE OWNER NAME, for a pilot, I don�t price this like software or seats.
I price it as a short operational test � just enough to see whether one adm= in placement is protected.�

Paus= e.

�= The pilot is a flat fee of $____ for a defined group and a defined window.
No auto-renewals, no rollout, no long-term commitment.�

Paus= e.

�= If it doesn�t clearly earn its place, we stop.
If it does, we decide deliberately what makes sense next.�

Then= stop talking.

W= hy this works

Flat fee =3D control<= /o:p>

Defined scope =3D safety

No renewals =3D trust=

�Earn its place� =3D confi= dence

⚠&= #65039; Never say

�It�s cheap�

�It�s affordable�

�It�s not that much�<= /o:p>

Thos= e words cause pushback.

2. Scripted Post-Pilot Decision Call (15 Minutes, No Drift)<= /b>

G= oal:
Decide yes or no.
Not �maybe.� Not �circle back.�

M= inute 0�2 | Reset Authority

�FRA= NCHISE OWNER NAME, this call has one purpose � to decide whether this earned a permanent place or not.
If it didn�t, we stop cleanly.�

Paus= e.

M= inute 2�6 | Ask Only These Two Questions

�Dur= ing the pilot, did this reduce hesitation when admins were asked to do something specific in Word or Excel?�

Paus= e. Let him answer.

�Did= it increase confidence � not knowledge � at the client site?�

Paus= e again.

⚠&= #65039; Do not interrupt.
Owners reveal the decision in these answers.

M= inute 6�10 | Reflect, Don�t Sell

If he answers positively, say:

�Tha= t�s exactly the use case this is designed for.�

If n= eutral:

�Tha= t tells us the pilot did its job � it gave us a clear answer.�

No persuasion. Just reflection.

M= inute 10�13 | Frame the Choice

�= So there are two clean options.
We either end this here � or we formalize it so = this protection is always there when the moment shows up.�

Paus= e.

M= inute 13�15 | Close

�= Which way do you want to go?�

Then silence.

If h= e asks price now � you give it once and stop.

3. One-Page �Owner Test Plan� (Screen-Share or PDF)

This= should feel boring, controlled, and serious � which owners love.=

T= ITLE

A= dministrative Placement Recall Protection � Owner Test Plan

P= URPOSE

To d= etermine whether providing recall support at the desk reduces hesitation and protects client confidence after placement.

S= COPE

3�5 currently placed administrative professionals

Real client work only=

Microsoft Word and Excel t= asks

No onboarding, no training sessions

W= HAT THIS IS

At-the-desk recall support=

Used only when a task appe= ars unexpectedly

Invisible to the client

W= HAT THIS IS NOT

Training=

Education

Skills development

A replacement for existing platforms

S= UCCESS CRITERIA

Reduced hesitation under pressure

Increased confidence during client observation

No workflow disruption

D= URATION

___ days=

Flat fee pilot<= /span>

No auto-renewal=

D= ECISION POINT

At t= he end of the pilot, the owner decides:

Discontinue

Or formalize as ongoing placement protection

F= inal line (small, bottom of page):

T= he goal is not usage volume.
The goal is certainty when the moment shows up.

T= he Rule That Protects You From Price Pressure=

You = never negotiate:

Scope
Duration=

Decision point<= /span>

You = only adjust:

Number of placements<= /o:p>

Length of pilot=

That= �s how you stay premium without sounding premium.

F= inal Coaching Truth (Lock This In)

Fran= chise owners don�t resist price.
They resist unclear decisions.

What= you�ve built here:

Clear test

Clear outcome

Clean exit

That= �s why this converts.

I= f you want the final polish:

A pricing page sentence= you can paste into email

A one-line verbal close= that feels effortless

Or a �no-follow-up-need= ed� rejection response that preserves authority

Say = which one � and we�ll seal it.

A pricing page sentence you can paste = into email

A one-line verbal close that feels effortless

Or a �no-follow-up-needed� rejection respo= nse that preserves authority

Excellent. These are finishers � short, controlled, and high-authority. I�ll give you all three, ready = to use verbatim.

1. Pricing Page Sentence (Paste Directly Into an Em= ail or Page)

Use exactly one sentence. Do not surro= und it with explanations.

�This is a flat-fee operat= ional pilot designed to test whether admin placements are protected after they start � not software, not training, and not a long-term commitment.�

Why it works:

Frames intent before price=

Pre-emptively disarms SaaS thinking

Signals seriousness without sounding expensive

If you need a second line underneath (optiona= l):

If it earns its place, we formalize it. If not, it ends cleanly.

2. One-Line Verbal Close That Feels Effortless

This is the line you use after the demo, after the pilot discussion, or after silence.
Say it calmly. Then stop.
�Does it make more sense t= o test this deliberately � or leave this moment unmanaged?�

That�s it.

No:

�What do you think?�<= /o:p>

�Would you like to��<= /o:p>

�Should we move forward��<= o:p>

This works because:

It assumes intelligence

It respects autonomy<= /o:p>

It forces a real choice

3. �No-Follow-Up-Needed� Rejection Response (Authority Preserved)

This is what you say when they say no � and you want to leave the door open without chasing.=

V= erbal version (preferred):

�That�s completely fine. T= his only makes sense when protecting placements is a priority. If that changes, you know exactly where to find me.�

Then you stop talking.

E= mail version (if needed later):

FRANCHISE OWNER NAME,

Understood. This only makes sense when protec= ting admin placements after they start is something you want to mana= ge deliberately.

If that ever becomes a priority, you�ll know exactly what this is and where to find me.

Tim

Why this is powerful:

No pressure

No persuasion

No follow-up implied<= /o:p>

You exit as the adult in t= he room

Ironically, this response often reopens de= als later � because it signals confidence and restraint.

L= ock This In (Final Coaching Truth)

At this level, less language =3D more auth= ority.

You win when:

You frame once<= /span>

You state terms cleanly

You stop talking

From now on:

If they say yes = 594; proceed

If they say no U= 94; you disengage cleanly

If they hesitate → y= ou re-frame once, then pause

That�s how franchise owners decide.

If you want the final layer:

A one-paragraph pricing explainer for CFOs

A �why this isn�t negot= iable� line

Or a simple decision tr= ee you can keep next to your phone

Say the word.

A one-paragraph pricing explainer for CFOs=

A �why this isn�t negotiable� line=

Or a simple decision tree you can keep nex= t to your phone

1.    Good choice. These three pieces lock your authority with owners and CFOs. Use them exactly as written.

1. One-Paragraph Pricing Explainer (CFO-Ready)

2.    This is what you say or paste when finance is involved. One paragraph. No adjectives. No selling.

3.    �This is a flat-fee operational pilot, not a software license or trai= ning subscription. The purpose is to test whether protecting administrative placements after they start reduces silent cancellations, refunded hours, and client churn. The scope, duration, and decision point are fixed.= If the pilot does not clearly earn its place, it ends. If it does, we formaliz= e it deliberately. There are no auto-renewals, no seat pricing, and no long-term commitment.�

4.    Why CFOs like this:

Defined scope

Defined risk

Defined exit

No vendor creep

5.    You sound like infrastructure, not a tool.

2= . The �Why This Isn�t Negotiable� Line

6.    This is what you use once, calmly, if they try to grind price or scope.

7.    �The reason this isn�t negotiable is because the test only works when it�s treated as operational infrastructure, not optional software. Changing= the scope would give you a weaker answer � and that doesn�t help either of us.�=

8.    Then stop talking.

9.    If they keep pushing, you repeat nothing.
Silence does the work.

3= . Simple Decision Tree (Keep This Next to Your Phone)

10.         &nb= sp;            Read this before every call.

S= TEP 1 � After the Demo

11.         &nb= sp;            Ask:

12.         &nb= sp;            �Does this moment feel worth managing deliberately?�

13.         &nb= sp;            If YES → Go to Pilot
If NO → Clean exit (no follow-up needed)

S= TEP 2 � Pilot Discussion

14.         &nb= sp;            Say:

15.         &nb= sp;            �Small, controlled, paid pilot with a defined decision point.�

16.         &nb= sp;            If they accept → Schedule pilot start
If they want free / vague → Decline politely=

S= TEP 3 � Post-Pilot Call

17.         &nb= sp;            Ask only:

18.&= nbsp;           &nbs= p;         �Did this reduce hesitation under pressure?�

19.&= nbsp;           &nbs= p;         �Did it protect confidence at the client site?�

20.         &nb= sp;            If YES → Formalize
If NO → End cleanly

S= TEP 4 � Price Pushback

21.         &nb= sp;            If price is questioned:

State price once

Re-anchor to prevented cancellation

Stop talking

22.         &nb= sp;            Never justify twice.

S= TEP 5 � Rejection

23.         &nb= sp;            Say:

24.         &nb= sp;            �Understood. This only makes sense when placement protection is a priority.�<= /span>

25.         &nb= sp;            Exit. No chase.

F= inal Rule (Burn This In)

26.         &nb= sp;            You are not selling access.
You are selling certainty at the moment reven= ue is judged.

27.         &nb= sp;            Every time you:

Explain more

Discount=

Re-pitch after a no

28.         &nb= sp;            You lower your position.

29.         &nb= sp;            Every time you:

Frame clearly

Price cleanly

Exit calmly

30.         &nb= sp;            You raise it.

31.         &nb= sp;            If you want the absolute final polish, I can give you:

A single sentence CFO R= OI anchor

A pricing objection rol= e-play

Or a one-page internal = script your future self will thank you for

32.         &nb= sp;            Say which one.

A single sentence CFO ROI anchor

A pricing objection role-play

Or a one-page internal script your future sel= f will thank you for

Perfect. This is the final compression lay= er � the stuff you actually use when the pressure is on. I�ll give you all three, stripped to essentials= , verbatim-ready, and designed so Future You doesn�t overtalk.

1. Single-Sentence CFO ROI Anchor (Memorize This)

This is the sentence you deliver once = to a CFO or owner, calmly, and then stop.

�If this prevents even one administrative contract cancellation, the ROI is immediate � everything beyond that is protected margin and reputation.�

That�s it.
No math. No spreadsheets. No debate.

If they ask for numbers, you reply:

�Most of the cost shows up after the cancellation, not on the invoice.�

Then silence.

2. Pricing Objection Role-Play (Realistic and Sharp)

Read this and answer out loud when you practice. No improvising.

C= FO / Owner:

�This feels expensive for what it is.�

You (steady, no flinch):

�That makes sense if it�s viewed as software.=
It�s not � it�s insurance against a specific failure event.�

Stop.

C= FO / Owner:

�Can you do it cheaper or start smaller?�

You:

�The scope is the small version.
Changing it would give you an unreliable result � and that doesn�t help either of us.�

Stop.

C= FO / Owner:

�We just need time to think about it.�

You:

�Of course.
Before you do � is the hesitation about relevance, timing, or cost?�

(They answer. You solve one thing or exit.)

C= FO / Owner:

�We�ve never had a problem like this.�

You (calm):

�That�s usually because it doesn�t show up as= a problem � it shows up as a quiet replacement.�

Stop talking.

C= FO / Owner:

�Send this to finance.�

You:

�Happy to � just so they know, this is a flat= -fee operational test with a defined stop point, not a subscription.�<= /o:p>

Then you send one paragraph (the CFO explainer you already have).
No attachments. No decks.

3. One-Page Internal Script (Keep This. Use This.)

This is the page you glance at before ever= y call so you don�t drift.

Y= OUR ROLE

I frame invisible loss.
I do not convince.
I do not chase.

O= PENING (30 seconds)

�I work with franchise owners on admin placem= ents that look fine � then quietly get canceled weeks later.�

Permission. One question. Stop.

P= ROBLEM

Hesitation in Word/Excel

Client watching=

Confidence drops

Agency blamed

Do not explain solution yet.<= /span>

R= EFRAME

�This isn�t a training issue.
It�s recall under pressure.�

Pause.

D= EMO RULE

Show only the moment of us= e

No feature tours

Stop while it�s working

C= LOSE

�Does it make more sense to test this deliberately � or leave this moment unmanaged?�

Silence.

P= ILOT

Paid

Small
Defined<= /li>
Ends cleanly

No discounts. No negotiation.

P= RICE

State once.
Anchor to one prevented cancellation.
Stop talking.

Y= ES

Proceed cleanly.

N= O

�Understood. This only makes sense when place= ment protection is a priority.�

Exit. No follow-up.

F= inal Coaching Truth (This Is the Line)

You don�t win because you talk better.
You win because you talk less and frame better.

From this point forward:

One sentence beats ten

Silence beats persuasion

Clean exits beat follow-up= s

You now have a complete, closed-loop sales system for franchise owners.

If you want, next I can:

Turn this into a lamina= ted call card

Write a single internal mantra you repeat before dialing

Or simulate a hostile C= FO call to harden you further

Say the word.

Or simulate a hostile CFO call to harden you further

Good= . This is where you earn calm under fire.
I�m going to run this like a real hostile CFO call�interruptions, dismissiveness, pressure. Your job is not= to win points. Your job is to hold frame.

Read= this out loud when you practice. Answer exactly as written until it�s automatic.

H= OSTILE CFO SIMULATION

(= You =3D Tim | CFO =3D Dana)

O= pening (CFO already annoyed)

C= FO (sharp):
�Tim, I�ve got five minutes. Tell me why I shouldn�t hang up.�

Y= ou (steady, slow):
�Fair. This is about preventing admin placements from being quietly cancele= d after they start. If that�s not relevant, we can stop right now.�<= /span>

(= Pause. Do not fill silence.)

P= ushback #1 � Dismissal

C= FO:
�We already train our people. This sounds redund= ant.�

Y= ou:
�That makes sense. Training works before placement.
This exists for the moment training stops helping�when recall fails under pressure.�

(= Stop.)

P= ushback #2 � Cost Attack

C= FO:
�How much is this, because I already don�t like it.�

Y= ou (no numbers yet):<= br> �It�s a flat-fee operational test designed to answer one question:
does protecting recall at the client site prevent even one cancellation.�

(= Stop.)

If C= FO pushes again:

C= FO:
�Just tell me the number.�

Y= ou (once):
�It�s $____ for a defined pilot with a hard stop.�

(= Silence. Let them react.)

P= ushback #3 � Value Skepticism

C= FO:
�That�s expensive for a few short videos.�

Y= ou (do not defend): �That would be true if this were content.
It�s insurance against a specific failure event.�

(= Stop.)

P= ushback #4 � Negotiation Attempt

C= FO:
�Can you do it cheaper or start smaller?�

Y= ou:
�This is the small version.
Changing the scope would give you a weaker answer�and that doesn�t help eit= her of us.�

(= Stop talking.)=

P= ushback #5 � Authority Test

C= FO:
�Why isn�t this negotiable?�

Y= ou (calm, firm):<= br> �Because the test only works when it�s treated as operational infrastructur= e, not optional software.�

(= Silence.)

P= ushback #6 � Delay Tactic

C= FO:
�We�ll need time to think about this.�

Y= ou (controlled):<= br> �Of course.
Before you do� is the hesitation about relevance, timing, or cost?�

(= They answer. You address one or exit.)

P= ushback #7 � Denial of Problem

C= FO:
�We don�t have this problem.�

Y= ou (no argument):
�Most organizations say that�because it doesn�t show up as a complaint.
It shows up as a quiet replacement.�

(= Stop.)

C= losing Fork (Decision Moment)

Y= ou (measured):
�So there are two clean options.
We either test this deliberately with a small paid pilot�or we leave this moment unmanaged.�

(= Silence.)

If CFO says YES

You = say only:

�Goo= d. I�ll outline the pilot scope and decision point and send it over.�

Stop selling.

If CFO says NO

You = say only:

�Und= erstood. This only makes sense when protecting placements is a priority.�=

Exit= . No follow-up.

POST-CALL SELF-CHECK (30 seconds)

Ask yourself:

Did I explain more than on= ce? ❌

Did I justify price twice?= ❌

Did I = fill silence? = 0060;

If y= es to any → tighten next call.

F= INAL HARDENING TRUTH

Host= ile CFOs don�t respect:

Passion<= /li>
Features=

Persistence

They respect:

Control<= /li>
Restraint

Clean exits

If y= ou can stay calm here, franchise owners feel easy by comparison.=

If y= ou want, next I can:

Flip roles and make you= the CFO grilling me

Run this at 2� speed to force instinct

Or convert this into a single-page �CFO Defense Card�=

Say = the word.

End of document

The Call with chatgpt advice. FRANCHISE OWNER NAME Topeka KS Friday 1.23.2026

The actual Call wo= rd for word

My question to chatgpt

Chatgpt advice

The Big Picture (Before the Line-by-Line)

Where You Did Well (Don�t Skip This)

2. You Established Real Credibility

3. You Diagnosed a REAL Franchise Pain

4. You Recovered After a Direct Objection

5. You Closed Clearly and Specifically

Where You Hurt Yourself (This Is the Gold)

1. You Opened Too Long and Too Broad

2. The Territory Question Was a Detour

3. You Explained the Solution Too Early

4. You Defended Too Hard After �We Have Training�

5. You Over-Justified at the End

What You Should NOT Have Said (Hard Truth)

Why You Actually WON This Call

Your Upgraded Call Structure (Use This)

Final Coaching Verdict

My questions to chatgpt

Chatgpt answer

1. Your Exact 30-Second Opening (Memorize This)

2. Objection Response (When He Says �We Already Have Training�)

3 EMAIL CONFIRMING MEETING (Use This Exactly)

4. Role-Play: FRANCHISE OWNER NAME Pushes Back HARDER

My questions to chatgpt

Chatgpt answer

1.DEMO: FIRST 90 SECONDS

�Your First 90 Seconds of the D= emo (Scripted Word-for-Word)

Script a post-pilot decision call<= /h2>

A �why this isn�t negotiable� line=

If CFO says YES

If CFO says NO

POST-CALL SELF-CHECK (30 seconds)